There are more competitors today than ever and you must find a way to set your business apart and stand out in the minds of customers. The success and survival of your business depends on your customer’s overall experience and their perception of your shop. AVI has the training to help you improve your image and increase your profits.

Video Clip:

Using real-world techniques, George Witt, AMI-Approved Instructor, shows you the many ways you can improve your shop’s income by using sound marketing strategies to make your life as a shop owner more rewarding. George shows you how you can make money without spending money and why service marketing is not the same as expensive advertising. He explains what your customers want to buy and how to sell it to them.

George shows you how to develop your shop’s unique selling points to differentiate your shop from the competition. Your customer’s perception of your shop depends on your image and he explains how to honestly evaluate that image.

• What A and B customers are and how to attract them to your shop
• Top 10 things you can do to successfully market your shop
• George’s detailed 3 step approach to put your plan into action